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Sep 30, 2005

Before and After

I was talking to a new friend of mine, Justin from Westlink Christian Church, today at the ICC. He shared a nugget his team recites at Westlink:

"The more elements you have on a page, the less important each element becomes."

Yup. He's right.

We've had several versions of our communication pieces over the years at Granger. With each revision, we cut and 'chunk' more content to make the path for our guests more clean and clear. Here's a few of our most recent before and afters.

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Comments

I miss your posts!

-Pat

Is this what you're looking for?

http://kemmeyer.typepad.com/less_clutter_noise/files/bullafter.jpg

Kem, Could you hook us up with a pdf of the new "LOST" bulletins to view?

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